Many and grievous are the crimes laid at the door of the Love Island villa. The soufflé-light summer confection of exiguous bikinis and inconclusive grapplings has been criticised for a lack of diversity and promoting an unrealistic body image. Now the censorious finger of linguistic probity is wagging at the contestants who can’t, like, hold a conversation without, like, punctuating every clause with “like”.
Someone has gone to the trouble of counting the “likes” in the islanders’ discourse, and the statistics are impressive. In 2017, gym instructor Gabby Allen apparently achieved a remarkable 36 “likes” in 90 seconds. The fact that Allen is now an author, her fitness book published last month...
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